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The Financial Express

Robi launches eSIM facilities

| Updated: February 25, 2023 10:36:59


Robi launches eSIM facilities

The country's second-largest telecom operator - Robi Axiata Ltd -has launched eSIM facility for its customers.

Robi customers would be able to enjoy digital services without the need for a physical SIM card thanks to the smart solution, according to a press release.

Robi is the third operator that launched the eSIM facility in the country after Grameenphone and Banglalink.

In the last decade, technology has advanced at an exponential rate.

"We are in the middle of a digital revolution, made possible by wireless devices and the spread of intelligent devices into every part of our lives", reads the statement.

In response to this industry-wide shift, "Robi Axiata is proud to announce the launch of its cutting-edge eSIM technology in Bangladesh regarding accessing mobile networks; the eSIM ushers in a new era of ease and flexibility."

On March 7, 2022, Grameenphone for the first time launched the eSIM facility.

However, the Bangladesh Telecommunication Regulatory Commission (BTRC) withheld the launching of Grameenphone eSIM, over concerns on revenue collection from the issuance of the new type of SIMs.

In April 2022 the BTRC cleared the way for mobile phone operators to introduce eSIM services.

Embedded SIM (eSIM) is a form of SIM card that is directly embedded into a device, removing the need for a traditional SIM card.

It works just like a regular SIM and only works on devices with pre-installed eSIM support.

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