Indian cricket team captain Virat Kohli has been ranked above the Argentinean and Barcelona football legend Lionel Messi as one of the most valuable brands among sports athletes by Forbes.
According to Forbes, Kohli has been ranked seventh in the list released by Forbes ahead of Messi, who is at ninth. Between Kohli and Messi is the Irish golfer Rory McIlroy. Kohli is placed at seventh with a brand value of $14.5 million, compared to Messi's $13.5 million.
Roger Federer tops the list with a brand value of $37.2 million, followed by basketball star LeBron James with $33.4 million and Usain Bolt with $27 million.
The 28-year-old Virat Kohli had overtaken former Indian cricket team captain MS Dhoni as the most valued celebrity brands released by Duff and Phelps.
