Visa, a global digital payment system, has announced the launching of a new portfolio of services for Bangladeshi customers in line with Islamic banking principles.
Guided by Shariah principles, the new credit and debit cards will offer exclusive benefits to Islamic banking cardholders in dining, travel and shopping categories, according to a media statement on Thursday.
Banks guided by Shariah principles, both traditional and Islamic, that wish to offer cards compliant with Islamic banking can now do so in all available Visa card variants - Classic, Gold, Platinum and Signature – each of which comes with a range of benefits tailored to the segment.
These cards will offer customers a range of exclusive benefits in Hajj, Umrah and leisure travel, lifestyle shopping, healthcare, and retail services that are popular among Islamic banking consumers.
Customers can avail of these offers online as well as in physical retail stores across the country that accept Visa cards.
Soumya Basu, Country Manager, Bangladesh, Nepal and Bhutan, Visa said, “Bangladesh is one of the key markets for Islamic Banking and has been instrumental in providing many novel ways to cater to its customers.”
Being committed to the market, Visa is constantly looking for ways to provide services most suitable to the local palate, he added.
Bangladesh is home to roughly 35 per cent of the world’s Islamic Banking customers and in the country, Islamic finance makes up more than 25 per cent of the banking landscape.
nsrafsanju@gmail.com