Mastercard, a technology company in the global payments industry, on Tuesday launched a new campaign ‘Explore Arabian Nights in Dubai with Mastercard’ to boost cross border transactions.
Through the campaign, Mastercard cardholders have the opportunity to win exciting prizes by making purchases with their debit, credit or prepaid cards.
The grand prize of the campaign is a three nights and four days all-expenses paid trip to Dubai, for a couple, says a media release.
The participants will be able to earn 3 points by using their cards for every overseas retail transaction of USD 25 or more, and earn 2 points for every local retail or online transaction of Tk 1000 or more.
Winners will be chosen based on the maximum points earned by the users during the campaign period-- November 1 to December 31 this year.
Syed Mohammad Kamal, Country Manager of MasterCard Bangladesh, said, “Local digital transactions have been growing significantly in Bangladesh. The next logical phase would be to ensure Mastercard cardholders are able to make safe and secure international digital transactions.”
“Through the ‘Explore Arabian Nights in Dubai with Mastercard’ campaign, Mastercard aims to boost cross border transactions by providing Mastercard cardholders with exciting incentives for making digital payments,” he said.
Mr. Kamal said, “Mastercard hopes that through this campaign, more people feel confident in carrying out international as well as local digital transactions.”
The campaign also offers the card users to win other attractive prizes, such as travel packages to other exciting locations, large-screen televisions, tablets, wrist watches, dinner coupons and gift vouchers.