Lane Crawford, Asia's iconic department store, has become the first luxury retailer in Asia to provide non-toxic, biodegradable paper packaging.
With the issue of environmental waste high on its agenda, Lane Crawford is launching 100 per cent biodegradable paper packaging across all Hong Kong stores in time for the Christmas shopping season, enabling customers to make the "share the joy of giving" experience more responsible, according to a Media OutReach statement received on Thursday.
Every year, Lane Crawford gives out around 3 million paper bags and gift boxes. By switching to easily recyclable and biodegradable packaging materials, Lane Crawford is committed to leading the way in sustainable initiatives, the statement added.
"These eco-friendly shopping bags and gift boxes offer our customers the opportunity to take positive action on the issue of sustainability. Improving paper recycling and reduction throughout our supply chain has been a key focus for us", said Andrew Keith, President of Lane Crawford.
"We have been looking at every aspect of our business to see how we can use innovation, technology and creative collaboration to reduce our impact and build a stronger connection with our customers, brand partners and the world in which we all live. Changing our packaging is just the beginning".
