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The Financial Express

All Time 'live factory' at DITF

| Updated: January 09, 2018 13:21:44


Visitors throng the pavilion of the bakery brand All Time at the ongoing month-long Dhaka International Trade Fair. Visitors throng the pavilion of the bakery brand All Time at the ongoing month-long Dhaka International Trade Fair.

Popular bakery brand All Time has introduced a 'live factory' at Dhaka International Trade Fair (DITF) so that visitors and customers can have an idea about the production process of bakery products, says a press statement.

All Time is displaying 52 types of products at the fair. Of the products, the bakery brand is producing 20 types of products, including honeycomb, cookies, bread in the premier pavilion (No-8), and the visitors have the scope to taste the products.

Monirul Islam, Head of Marketing at Banga Bakers Limited, said, "People have a negative image of the production process of bakery products. The products of All Time are being produced using modern technology maintaining hygiene. We have taken the initiative to introduce live factory at the fair to highlight the production process to the customers."

He also said, "We are offering discounts on the occasion of the fair. Customers will get a 10 per cent discount on the purchase of minimum Tk 100 worth of products. Moreover, in jumbo offer, people will get a discount of Tk 215 and in mega offer, customers will get a discount of Tk 115."

Kamruzzaman Kamal, Marketing Director of PRAN-RFL Group said, "We use modern technology and machineries to produce healthy and quality bakery products. We are receiving good responses from the customers."

The cookies and toast of the brand are being exported to India, Nepal and Middle East, he added.

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