Twitter to launch gold, grey checks alongside blue verified mark


FE Team | Published: November 25, 2022 15:40:31 | Updated: November 25, 2022 18:52:10


Twitter app is seen on a smartphone in this illustration taken on July 13, 2021 — Reuters/Files

Twitter will roll out verified gold and grey check marks as it relaunches the coveted blue check service next Friday, Chief Executive Officer Elon Musk said in a tweet, after holding off the rollout earlier this week.

"Gold check for companies, grey check for governments, blue for individuals (celebrities or not). Painful, but necessary," Musk said in a tweet.

All verified accounts will be manually authenticated before the check is activated, Reuters reported citing Musk.

"Individuals can have a secondary tiny logo to show they belong to an organization if verified as such by that organization," Musk said in another tweet, adding that he will give a longer explanation next week.

The company had paused its recently announced $8 blue check subscription service as fake accounts mushroomed, and had said the sought-after blue check subscription service will be relaunched on November 29.

The blue check mark was previously reserved for verified accounts of politicians, famous personalities, journalists and other public figures.

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