Pathao is a team of young dreamers and doers delivering on-demand technology solutions through a super app we all love, serving millions and creating opportunities.
Vacancy: 01
Vacancy Type: Full-Time
Name of the Position: Executive/ Senior Executive - Brand Communications
Job Responsibilities:
- Develop and plan marketing strategies for the assigned brands.
- Implement ATL and BTL activities that include promotional activities including digital, In-App promotions, print advertisements, events, point-of-sales marketing etc.
- Create, direct and monitor campaign launch, thematic advertising, advertorial, editorial approval and joint promotion with internal and external partners.
- Collaborate with respective trade channels for promotional mechanisms, special offers, in-store display and POS materials.
- Plan, monitor and review campaign and promotional budgets.
- Conceptualize and initiate digital and social media campaigns as well as plan and deliver innovative content across all social media platforms.
- Analyze and measure the performance of all digital marketing campaigns and prepare relevant reports.
- Create content, including design and copyright for digital ads and related marketing collaterals.
- Monitor competitor's activities through print and digital advertisements, data analysis, and current market performance and trends.
Job Requirements (Education/ Skill):
- At least 2-3 years of proven working experience in a relevant role.
- Bachelor's or Masters's degree in Marketing or any other related field.
- Strong analytical skills and data-driven thinking.
- Up-to-date knowledge of the latest trends and best practices in online/offline marketing.
- Sound knowledge in G-Suit (Doc/Sheet/Slides).
Location: Dhaka
Salary: As per company policy
Application Deadline: November 20, 2022.
Application Link:
Go to this link for details - https://cutt.ly/CN60ymo